Thursday, August 26, 2010

It's Bazaar!

Nearly two years ago, one of my credit cards offered free subscriptions to a bevy of magazines. The only magazine in the bevy that interested me was Harper's Bazaar. "Sophisticated, elegant and provocative, Harper's Bazaar is the fashion resource for women who are the first to buy the best, from casual to couture." That sounded like me, so I signed up for a free subscription.

When my free subscription was expiring last year, I received a bevy of letters urging me to renew. For my purposes, Harper's Bazaar was a look-book. I'd look at it once to see the fabulous fashions on display inside and then recycle it. A free subscription was suitable, a paid subscription was not, so I ignored the subscription renewal notices.

Guess what? The magazine renewed my subscription for free!

No explanation, no nothing. I assumed that they did not want to lose subscribers, which in turn might cause them to lose advertisers, so they renewed me for gratis.

The 502-page fall fashion issue of Bazaar arrived in the mail this week. Attached to its cover was a notice indicating that it was the last issue of my subscription and that I ought to renew.

I have no plans to renew my subscription, but I wonder if they will renew me again for free.

Next month will tell.

No comments:

Post a Comment